MAJE PARIS FALL WINTER 23 COLLECTION
Maje’s FW23 is inspired by the effervescence of London and the timelessness of British style, with a campaign that highlights new muse Lila Moss and embodies a cutting-edge style that only a true child of fashion could embody.
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MAJE FW23
This season, Maje heads to London to capture the city’s radically cool atmosphere through Lila Moss, whose blond hair and rocker chick look makes her the new it-girl to watch. From the bustling streets of Soho to the hip cafés of Shoreditch, her oh-so-British allure melds perfectly with the Parisian brand’s effortless essence. Through the energy, looks, visuals, and attitude, the 20-year-old daringly takes on the anything-goes mental of the Maje girl, infusing it with the carefree attitude of today’s London.
From the photos to the campaign film, the vibe of the Fall-Winter 2023 collection was structured around Lila Moss and her unmistakable supermodel style.