KOSAS LAUNCHES CLOUD SET BRIGHTENING POWDER IN THE MIDDLE EAST

Cult favorite beauty brand, Kosas is excited to unveil the new Cloud Set Brightening Baked Setting + Smoothing Powder in the Middle East, exclusively at Sephora.

Founder, Sheena Zadeh created Cloud Set so that all skin types—even those with oily prone skin like herself—could achieve natural, radiant skin with a lightweight setting powder that offers shine control, not glow control. She discovered the baking method—which allowed her to both infuse skincare ingredients into the formula and create an alive, skin-like finish that’s so unique in a powder. The Kosas baked collection has expanded to include The Sun Show, Blush Is Life, original Cloud Set Setting Powder, and now Cloud Set Brightening Powder —all with that smooth, fresh look everyone is obsessed with.

The Cloud Set Brightening Powder is available in three versatile shades—pink, yellow, and peach—designed to brighten and cancel out darkness instantly. Baked with liquid skincare ingredients like bamboo stem extract, passionfruit leaf extract, and peony extract, the formula works to reduce shine, blur pores, and smooth the skin. True to Kosas’ commitment to clean beauty, the powders are clinically tested and completely free of silicones and talc.

When paired with the original Cloud Set Setting Powder, the Brightening Powder offers the ultimate finishing touch, erasing dullness for a healthier boost.