Humble Power
Her Story

Empowering Modest Activewear For Women: Introducing Noor, The Trailblazer Behind Humble Power


Empowering Modest Activewear For Women: Introducing Noor, The Trailblazer Behind Humble Power

Born on determination, passion and a commitment to community

UAE’s pioneering modest activewear brand, Humble Power, embodies the visionary dedication of its Founder, Noor. Breaking barriers and redefining fashion with her revolutionary homegrown brand, she is inspiring women to embrace their individuality while staying active and comfortable.

Humble Power is not just another fashion brand; it’s a movement towards empowerment and self-expression. Offering a range of athleisure designed specifically for women seeking modest options without compromising on comfort or performance, Noor has seamlessly created a brand that resonates with UAE’s vibrant community and diverse culture.

With a keen eye for style and a passion for inclusivity, she blends her passion for wellness and functionality. Inspired from her post-pregnancy experiences, Noor sparked her mission to create a brand that celebrates inclusivity and encourages confidence. Every step, from concept to launch, reflects Noor’s creativity and determination. As a modest mother who admires her active lifestyle and comfort, she created Humble Power to tackle the gap in the industry of a performance-based activewear brand for modest women. 

“I believe every woman deserves to feel confident in her attire, regardless of her size, shape or background. My vision for Humble Power is to cultivate a community of women who uplift and empower one another, celebrating modesty as a strength. I am committed to fostering a space where women can feel empowered, confident, and respected — ultimately making a positive imprint on society,” comments Noor.

The collections feature activewear and leisurewear essentials, including pinless hijabs. Crafted from moisture-wicking fabrics and thoughtful design elements like hidden pockets and adjustable features, each item is tailored to enhance performance and comfort during everyday activities.  

Humble Power is a brand that honours diverse interpretations of modesty in a society. With an unwavering commitment to quality, ethical production, and meticulous attention to detail, each collection represents modesty, functionality, and comfort for every woman.






Leave a Reply