After the viral success of its debut BUN BUN Lip Jelly Tint, Narins Beauty unveils its next, Italian-made, hero: AURA Cooling Lip Gloss. The launch marks the beginning of a new gloss era, where skincare science meets gloss artistry, offering a crystal-clear, cooling formula that plumps, hydrates, and shines like a diamond.
AURA – Because Your Light Deserves to Be Seen
Inspired by the energy and natural light that surrounds each person, AURA celebrates individuality and self-expression. It’s the glow you carry within, reflected outward, a glow that cannot be replicated. AURA captures and amplifies light in every direction, creating a diamond-lit, multidimensional brilliance that mirrors your inner radiance.
“AURA is about your energy — your glow. It’s not just gloss, it’s confidence that shines through.”
— Narin Ammara, Founder
Unveil Your Aura
AURA is a next-level cooling lip gloss that drenches lips in crystal-clear colour with a mirror-like, diamond-bright reflection that catches the light from every angle. On first touch, it delivers a cooling, fresh sensation and melts seamlessly into the lips to create a plumped, pillowy, multidimensional glow. The result? A radiant, glazed finish that looks as luminous as it feels.
AURA Cooling Lip Gloss – Glide. Shine. Radiate.
Powered by the GlossGlow Complex
At the heart of AURA is the GlossGlow Complex, an advanced fusion of skincare active ingredients and high-tech shine innovation that sets it apart from traditional glosses with a finish that shines brighter and treats deeper:
- 1% Pout Architect – a powerful active blend of Portulaca Pilosa extract and a natural matrikine-mimetic peptide to refine lip shape and boost natural fullness.
- 1% Cooling Agent – Mimics the sensation of an “ice cube kiss” for an instantly cooling, refreshing feel without irritation.
- Vitamin E – Protects and conditions for long-term lip care.
- PlaStick™ Filmer Technology – Creates a flexible, high-adherence shine film that moves with your lips and resists cracking or smudging.
- Multi-Dimensional, Ultra-Reflective Pearls – Catch and reflect light like a prism to enhance lip curvature and create a diamond-lit, sculpted, fuller-looking pout.
The Sensory Experience
From the very first glide, AURA delivers a silky, gel-like texture that melts instantly — cooling, caring, and never sticky. The crystal shine enhances the natural lip shape with 3D dimension and a mirror-like reflection, creating a finish that feels as luxurious as it looks.
Cooling. Caring. Captivating.
Each swipe feels like a skincare treatment — hydrating, plumping, and soothing — while transforming any lip look with lacquered, light-catching brilliance.
How to Wear It
- Bare: For a pure, glassy glow and natural diamond-shine effect.
- Layered: Over our beloved Bun Bun, your favourite lip liner or lipstick to enhance color projection and amplify 3D reflection.
- Buildable: Apply multiple layers for a high-impact, “liquid-diamond” finish.
Why You’ll Love It
✓ Light-catching shine with a whisper of shimmer
✓ Cooling, soothing comfort — no irritation or sting
✓ Plumping, hydrating, and smoothing benefits
✓ Clean, vegan, and cruelty-free formulation
✓ Wear it solo or layer for amplified dimension
One swipe, and you’re Glazed. Glossy. Gorgeous.
The Narins Beauty Philosophy
Every Narins Beauty product is created with a dual purpose, to perform and to care. Infused with clean, skin-loving actives and next-gen formulation technology, each formula delivers instant beauty with long-term benefits, designed for a generation that values authenticity, performance, and play.
A New Chapter for Narins Beauty
Since its debut in September 2025, Narins Beauty has emerged as one of the most exciting new brands to come out of the region, sparking conversation, inspiring creators, and setting the stage for a new era in beauty. Founded by digital creator Narin Ammara, the brand is rooted in community-first creation, transforming conversations with her millions-strong audience into high-performance, sensorial products that inspire confidence and play.
From the popsicle-stained charm of Bun Bun Lip Jelly Tint to the radiant sophistication of AURA, Narins Beauty continues to blur the line between skincare and makeup, celebrating beauty as a form of expression, not perfection.
“Narins Beauty was created for people who want to be seen – not just for how they look, but for who they are. AURA is that energy made visible.”
— Narin Ammara, Founder
Availability
AURA Cooling Lip Gloss will be available at narinsbeauty.com and select retail and pop-up locations from December 11th, 2025.
Retail Price: AED 79
Made in Italy. Vegan. Cruelty-Free.
