Kuwait – Bloomingdale’s introduces its Fall/Winter 2026 campaign, World of Imagination, a celebration of creativity, discovery and the limitless possibilities of luxury. Inspired by the power of imagination as a force for individuality, the campaign brings together curated collections, immersive experiences and elevated storytelling across fashion, beauty, home and beyond, bringing to life a season of extraordinary discoveries.
WOMENSWEAR
Within World of Imagination, womenswear explores the artistry of dressing through collections that celebrate self-expression and individuality. Three defining narratives emerge: Dark Romance, where lace, sheer florals and leather create an interplay of texture; Painted in Motion, where watercolour prints, artistic gradients and fluid silhouettes capture movement; and The Art of Drape, where sculptural folds and asymmetric forms bring elegance and architectural fluidity.
Key colour stories span muted neutrals, refined creams and whites, and rich burgundy tones that add depth and sophistication. Featuring designers including The Row, Zimmermann, Simkhai, Nanushka, The Frankie Shop, Sacai, Victoria Beckham, TOVE and Acler, the edit is complemented by sculptural footwear from Tony Bianco, Andrea Wazen and Khaite, alongside expressive accessories from JW PEI, Marc Jacobs, TOTEME and Elleme.
The season begins with the arrival of a Marc Jacobs pop-up, bringing the brand’s distinctive creativity and playful approach to fashion into the World of Imagination.
MENSWEAR
A refined vision of modern masculinity defines the menswear edit, where heritage, and contemporary luxury converge. Three distinct style narratives emerge: Retro Co-Ords, blending elevated sportswear, vintage-inspired silhouettes and refined matching sets; Modern Gentleman, reimagining tailoring through relaxed silhouettes, structured blazers and considered separates; and The Simple Edit, focused on luxury essentials, tonal layers and impeccable fabrics.
Hero outerwear pieces, including elevated overcoats and statement jackets, bring depth and distinction to the season’s silhouettes. Featuring CHÉ, Eton, Brioni, Amiri, Stone Island and Casablanca, the collection reimagines familiar wardrobe codes through a contemporary lens.
KIDSWEAR
Inspiring little minds, World of Imagination introduces a seasonal kidswear edit featuring designs from Casablanca, Burberry, Jenny Packham, Needle & Thread, Emilio Pucci Kids, Dolce&Gabbana and FENDI Kids, alongside a Back to School collection available in-store and online.
Combining fun and creativity, the curated back-to-school edit features everyday essentials such as backpacks and sneakers, plus standout pieces to express their personal style and make the new term their own.
FINE JEWELRY
The art of fine jewelry is celebrated through craftsmanship, creativity and artistic expression. David Yurman stands out for his extraordinary creations defined by sculptural forms, intricate details and visionary designs.
Complementing the collection, D1 Milano explores contemporary watchmaking through architectural lines, innovative materials and bold silhouettes that embody exploration and possibility.
BEAUTY
Beauty unfolds with a collection of fragrance, skincare and makeup discoveries that celebrate artistry, individuality and self-expression.
Fragrance opens a world of discovery through captivating creations including YSL’s iconic Libre, Chloé’s Cedrus de Nuit, Gucci’s Flora Gorgeous Orchid Intense, Allegra Baciami from Bvlgari, Hind Al Oud’s Aliya’e, Love Hibiscus by Amouage and Roja’s Isola Sol, alongside niche collections from Santa Maria Novella, Kilian Paris, Matière Première, Byredo and Diptyque.
Advanced skincare innovations elevate everyday rituals, featuring Augustinus Bader’s The Overnight Restorative Cream, Valmont’s Luminosity SPF 50 and other complexion-enhancing formulas. Body care discoveries from Dries Van Noten and L’Occitane introduce moments of indulgence, while makeup artistry comes to life through Givenchy’s new Perfecto Serum Lip Oil and Prisme Libre Highlighter Powder, alongside creative beauty expressions from NARS and Nadine Njeim.
Two key beauty trends bring the World of Imagination theme to life: Arctic Muse, embracing frosted tones, icy accents and luminous skin for an ethereal finish; and Espresso Glam, showcasing bronzed complexions, rich chocolate hues and glossy nude lips.
HOME
At Bloomingdale’s Home, World of Imagination extends into interiors through a curated selection of refined homeware, tableware and considered pieces. Discover Pinetti’s refined leather accessories, RAK Ceramics’ latest dinnerware creations, Yves Delorme’s luxurious linens, Michael Aram’s sculptural accents, Missoni Home’s signature patterns and Ralph Lauren Home’s chic aesthetic.
From sophisticated dining pieces to luxurious textiles and decorative details, each creation brings artistry, character and a sense of personal expression to every space.
Explore the collection in-store at 360 Mall or online at www.bloomingdales.com.kw Download the Bloomingdale’s App for a seamless shopping experience: https://apps.apple.com/us/app/bloomingdales-middle-east/id1488582211
